1. Introduction to StartApp
StartApp was founded with one main objective – to develop and provide the most efficient and innovative solution for advertisers and publishers. One of the main tools used by StartApp in reaching that objective is SODA, the unique social data platform that gives every partner a detailed description of their users, which is then use to set up and transform mobile advertising strategies to achieve even better results. Currently StartApp cooperates with over 220,000 apps and covers a user base of 477 million monthly users across the globe.
2. StartApp Company Stats
3. Information for Advertisers
Targeting techniques have been getting a lot of attention in the advertising world lately, but not many of the companies on the market have taken this concept as seriously as StartApp. They believe that targeting should be advanced enough to target just the right user for the campaign. In order to achieve that StartApp has designed a programmatic targeting engine – a technology that combines smarter data with one-of-a-kind creative options, which helps advertisers target not just the best user, but also the user with the highest engagement potential. No matter what your budget is or what type of campaign you want to run, StartApp will find the solution for you.
4. Information for Publishers
StartApp has dedicated the last five years to finding the most effective monetization solutions to help the mobile publishers reach the success they deserve. StartApp’s intelligent mechanisms select the advertising campaigns that fit in with your users’ interests, creating a complete and unique experience for the user, improving engagement and growing your revenue. The most noteworthy technologies used at StartApp include big data, smart targeting, innovative ad formats, and native ads. The platforms supported by StartApp include iOS, Android, Unity, Marmalade, mobile websites, and more.